PhD research and student profiles
Meet our Marketing and International Business PhD students.
Find out more about our PhD students, their Marketing and International Business research, and how to contact them by visiting their individual profile pages.
![lindsey-defraites.jpg A profile image PhD student in Marketing, Lindsey deFraites.](https://www.wgtn.ac.nz/__data/assets/image/0005/1095251/varieties/ls_medium.jpg)
Lindsey DeFraites
Consumer and ethical issues behind using corporate social reponsibility as advertising
![Nigel Pang Yun Shyh Portrait of PhD student, Nigel Pang Yun Shyh](https://www.wgtn.ac.nz/__data/assets/image/0012/1894188/varieties/ls_medium.jpg)
Nigel Pang Yun Shyh
The negotiated freedoms of freedom camping
![Mehedi Hasan A photo of Mehedi Hasan, PhD student in Marketing](https://www.wgtn.ac.nz/__data/assets/image/0008/1912346/varieties/ls_medium.jpg)
Mehedi Hasan
Exploring the influence of personalization on consumer behavioural intention in the online environment: Privacy & personalization trade-offs.
![Di Bao Photo of Di Bao](https://www.wgtn.ac.nz/smib/research/phd/di-bao/di_bao.jpg/ls_medium.jpg)
Di Bao
Prosocial behaviour in Metaverse: its motivations and effects
![Joel Hassan.jpg Photo of Joel Hassan](https://www.wgtn.ac.nz/smib/research/phd/joel-hassan/joel_hassan.jpg)
Joel Hassan
The global sourcing network responses of multinational enterprises to international relations-based political risk
![Paul Harrison Photo of Paul Harrison](https://www.wgtn.ac.nz/smib/research/phd/paul-harrison/paul_harrison.jpg/ls_medium.jpg)
Paul Harrison
You can’t post that, it’s offensive! Exploring how consumers process and react to offensive marketing communications online
![mahafuz_mannan.jpg Photo of Mahafuz Mannan](https://www.wgtn.ac.nz/smib/research/phd/mahafuz-mannan/mahafuz_mannan.jpg)
Mahafuz Mannan
Exploring the impact of artificial intelligence (AI) on healthcare services
![Xuemeng Liu Photo of Xuemeng Liu](https://www.wgtn.ac.nz/smib/research/phd/xuemeng-liu/xuemeng_liu.jpg/ls_medium.jpg)
Xuemeng Liu
How can Multinational Enterprises Survive and Thrive in a Deteriorating Global Business Environment? A Multilevel Analysis of De-globalization, Global Sourcing
![shan_abdur_rahman.jpg Photo of Shan Abdur Rahman](https://www.wgtn.ac.nz/smib/research/phd/shan-abdur-rahman/shan_abdur_rahman.jpg/ls_medium.jpg)
Shan Abdur Rahman
Narrative Persuasion: Features, Mechanism and Impact on the Consumption Experience of Story
![Steve Kimbu Photo of Steve Kimbu](https://www.wgtn.ac.nz/smib/research/phd/steve-kimbu/steve_kimbu.jpg)
Steve Kimbu
Sustaining growth after an early internationalization: A study of mature born global firms
![Xiyuan Jiang Photo of Xiyuan Jiang](https://www.wgtn.ac.nz/smib/research/phd/xiyuan-jiang/xiyuan_jiang.jpg)
Xiyuan Jiang
How does post escapism acculturation in virtual social worlds affect consumers' consumption in real life
![Nilufar Nilufar Placeholder](https://www.wgtn.ac.nz/smib/research/images/nilufar-website-png/ls_medium.png)
Nilufar Allayarova
Fractalised acculturation: Meanings of consumption conflicts within immigrant Muslim parent-child dyads
![Gayani Ranasinghe Photo of Gayani Ranasinghe](https://www.wgtn.ac.nz/smib/research/phd/gayani-ranasinghe/Gayani-Ranasinghe-Landscape.jpg/ls_medium.jpg)
Gayani Ranasinghe
![Hanwen Zhang Image of PhD student Hanwen Zhang](https://www.wgtn.ac.nz/smib/research/images/hanwen-zhang-png/ls_medium.png)