PhD graduates
Find out about our PhD graduates and their completed research projects.
![Thao Nguyen A profile image of PhD student in International Business, Thao Nguyen.](https://www.wgtn.ac.nz/__data/assets/image/0006/460482/thao.png)
Thao Nguyen
Impact of strategic entrepreneurship on capability development and performance of contract manufacturers in global value chains
![Bo Ning A profile image of PhD student in Marketing, Bo Ning.](https://www.wgtn.ac.nz/__data/assets/image/0018/460431/bo.png)
Bo Ning
Institutional influences on entry mode choices for multinational corporations from the perspective of legitimacy
![Honghong Zhang An image of PhD graduate, Dr Honghong Zhang in an office.](https://www.wgtn.ac.nz/__data/assets/image/0020/460442/hong-hong.png)
Honghong Zhang
Susceptibility to social influence in new product adoption: An exploration of its antecedents and consequences
![Ardya-Ingardya A profile image of PhD graduate, Dr Yuanindita Ingardya.](https://www.wgtn.ac.nz/__data/assets/image/0003/1048908/ardya.jpg)
Yuanindita Ingardya (Ardya)
The Relationship between Musicians and their Fans on Social Networking Sites: A Look into Musicians as Human Brands
![Richa Chugh A profile image of PhD graduate, Dr Richa Chugh.](https://www.wgtn.ac.nz/__data/assets/image/0008/1058768/richa-chugh.jpg)
Richa Chugh
The influence of psychological contract on exporter-distributor relationships and export venture performance
Nguyen Hoang Sinh
Factors in the effectiveness of anticipatory guilt and shame appeals on health communications: The role of self construal, regulatory focus and culture
![steffen-bertram.jpg A profile image of PhD graduate, Dr Steffen Bertram.](https://www.wgtn.ac.nz/__data/assets/image/0003/1095213/varieties/ls_medium.jpg)
Steffen Bertram
The social effects of anger in international negotiations: The moderating role of self-regulation and power
![martyn-gosling.jpg A profile image of PhD graduate in Marketing, Martyn Gosling.](https://www.wgtn.ac.nz/__data/assets/image/0006/1095252/varieties/ls_medium.jpg)
Martyn Gosling
Towards a general theory of markets: A social practice theory approach
![naghmeh-kargozar.jpg A profile imafe of PhD student in International Business, Naghmeh Kargozar.](https://www.wgtn.ac.nz/__data/assets/image/0003/1095357/varieties/ls_medium.jpg)
Naghmeh Kargozar
Institutional distance and multinational enterprises governance mode: The role of vicarious and experiential learning
![hamish-simmonds.jpg A profile image of PhD graduate in Marketing, Hamish Simmonds.](https://www.wgtn.ac.nz/__data/assets/image/0004/1095484/varieties/ls_medium.jpg)
Hamish Simmonds
Morphogenetic Service Ecosystems: A critical realist analysis of the mechanisms of transformation
![umar-ahmed.jpg A profile image of PhD graduate in International Business, Umar Ahmed.](https://www.wgtn.ac.nz/__data/assets/image/0010/1095193/varieties/ls_medium.jpg)
Umar Ahmed
Foreign direct investment location choice: The role of institutions and organisational learning
![himadree-phookan.jpg A profile image of PhD graduate in International Business, Himadree Phookan.](https://www.wgtn.ac.nz/__data/assets/image/0005/1095449/varieties/ls_medium.jpg)
Himadree Phookan
Intra-multinational corporations knowledge transfer
![sharmistha-chowdhury.jpg A profile image of PhD student in International Business, Sharmistha Chowdhury.](https://www.wgtn.ac.nz/__data/assets/image/0004/1095232/varieties/ls_medium.jpg)
Sharmistha Chowdhury
Entry mode strategies of emerging market multinational enterprises (EMNEs)
![marlini-bakri.jpg A profile image of PhD student in Marketing, Marlini Bakri.](https://www.wgtn.ac.nz/__data/assets/image/0011/1095194/varieties/ls_medium.jpg)
Marlini Bakri
More than words: Decoding the influence of user-generated images on VFR (visiting friends & relatives) travel
![rene-versteegh.jpg A profile image of PhD student in Marketing, Rene Versteegh.](https://www.wgtn.ac.nz/__data/assets/image/0008/1095551/varieties/ls_medium.jpg)
Rene Versteegh
Consumers' internal motivations for sustainable consumption
![Omar Megdadi 32x18.jpg A profile image of Omar Megdadi.](https://www.wgtn.ac.nz/__data/assets/image/0007/1146643/varieties/ls_medium.jpg)
Omar Megdadi
The effects of Islamic business ethics and etiquettes on the business relationship lifecycle stages in the Jordanian Islamic banking sector
![thu-nguyen.jpg A profile image of PhD student in Marketing, Thu Nguyen.](https://www.wgtn.ac.nz/__data/assets/image/0003/1095564/varieties/ls_medium.jpg)
Thu Nguyen
Confucian values, future time focus and prosocial motivation in marketing management
![Zhanna Rodina 33205-CBM2582-3200.jpg A profile image of PhD student in International Business, Zhanna Rodina.](https://www.wgtn.ac.nz/__data/assets/image/0005/1095476/varieties/ls_medium.jpg)
Zhanna Rodina
International Business: Asia Pacific perspectives in the healthcare industry
![Pablo Correa Gonzalez.jpg A profile image of PhD student in Marketing, Pablo Correa Gonzalez.](https://www.wgtn.ac.nz/__data/assets/image/0010/1742743/varieties/ls_medium.jpg)
Pablo Correa-Gonzalez
The effects of human-likeness of AI conversational agents on customer experience and online trust
![tega-ogbuigwe.jpg A profile image of PhD student in International Business, Tega Ogbuigwe.](https://www.wgtn.ac.nz/__data/assets/image/0004/1095448/varieties/ls_medium.jpg)
Tega Ogbuigwe
An institutional analysis of emerging market MNEs FDI strategies