Renowned marketing scholar a guest at SMIB
Professor David Stewart, one of the most well-known scholars in the field of marketing, spoke in SMIB's distinguished lecture series last week.
Professor David Stewart, one of the most well-known scholars in the field of marketing, spoke in SMIB's distinguished lecture series last week.
The inaugural issue of the Schools newsletter, SMIB Connect, celebrates the success stories of our students, alumni and staff.
How marketing reconciles with sustainability and new technologies are now driving Emeritus Professor Peter Thirkell's thinking, even after he has "retired".
A grant from the India New Zealand Education Council will enable senior lecturer Dr Revti Raman to conduct research that will provide practical advice on doing business in India.
Victoria Business School researcher Dr Yuri Seo says that as computer gaming has grown worldwide, a spectator element has developed, as is the case with any other professional sport.