2014 News

  • A modern take on an ancient tradition

    Kiwis commonly embark on an 'OE' after finishing their studies and Israelis do a long trip after military service, but there is no other form of youth travel quite like Wanderschaft in Germany.

  • Media commentary from SMIB academic

    Dan Laufer, Head of the School of Marketing and International Business, was invited by the Wall Street Journal to provide commentary on a crisis facing Walgreen, the largest drug retailing chain in the world.

  • Insights into permission-based mobile advertising

    A technology that involves users signing up to receive marketing messages from local businesses is likely to reach our shores soon, according to VBS researcher Dr James Richard.

  • Celebrity baby bumps affect pre-natal attachment

    Obsessing over celebrity baby bumps can have a negative impact on women’s attachment to their babies during pregnancy and after birth, Victoria Business School research has found.

  • Winning essay may lead to internship

    Winning an essay competition could see marketing student Sophie Speakman spending a week at SenateSHJ, learning first-hand how a busy communications consultancy operates.