Ariane Galope

Meet Ariane, a marketing coordinator who studied a Master of Arts in Media Studies.

“Most of my roles since graduating have involved using multiple platforms to tell one cohesive message. Media Studies has taught me the different challenges and opportunities that each medium provides for storytelling. Whether you’re promoting a product, sharing news or creating entertainment content, the message needs to be tailored for each platform.”

Sharing the love

Studying at Victoria University of Wellington allowed me to work with incredibly talented and intelligent lecturers who love to share their passion for their discipline with their students. While I was pursuing my Master’s, my supervisors gave me the guidance I needed to find my way, while encouraging me to have confidence in my ideas and find my own voice.

Perceptions and perspectives

Media Studies helps you to think critically about your own perceptions of the world you live in by exposing you to a wide variety of content. Whether it's television, music, news or social media, understanding how the content we consume is shaped and influenced by political and economic factors allows you to open your mind and appreciate different perspectives.

World of work

After leaving the University I moved to Auckland to work in advertising and marketing. I worked as an account executive, managing photo shoots, producing print and TV ads, creating social media plans and helping execute New Zealand-wide campaigns for both national and international brands.

I’ve since moved back to Wellington to take up a job as marketing coordinator for Capital E. In this role, I manage social media to promote digital workshops, cultural events and art experiences that aim to educate young New Zealanders about the intersection of art and technology.

Why Wellington

The greatest thing about studying in Wellington is that you are at the hub of creativity in New Zealand. There are so many opportunities to get involved and be exposed to a wide variety of art and culture through our museums, art galleries, cinemas, bookstores, live music venues, and even our local night markets. The city inspires you to find your own creativity and invites you to be a part of its thriving community.